Product video production for Baker Perkins

THE BACKGROUND – Cambridgeshire-based Baker Perkins design and manufacture food processing equipment for the bread, biscuit, confectionery, extruded foods and breakfast cereal sectors, for companies worldwide. CATALYST has recently completed a series of product videos for the company to demonstrate its production line products. Catalyst Video Services has been commissioned to create numerous short videos demonstrating how the machines work and the simplicity of maintenance.

Catalyst provide: Video production | Aerial video | Video editing

Indoor aerial video

Several of the video shoots included indoor aerial video using CATALYST’s DJI drone. The client required several indoor drone shots running along the length of the machinery – a tricky ask considering the metal factory blocks all GPS signals to the drone and therefore had to be flown ‘manually’.

A full risk assessment is always undertaken and the immediate vicinity cordoned off to meet the stringent factory health and safety procedures.

Step by step product demonstration video

The rest of the product videos production prove to be more straightforward. The machines are slowly dismantled and then reassembled according to the shooting list, each step being carefully filmed and logged to ensure that all aspects of the process are covered.

Catalyst Video Services shooting video for machinery manufacturer
Catalyst Video Services shooting video for machinery manufacturer
Catalyst Video Services shooting video for machinery manufacturer
Catalyst shooting video for machinery manufacturer

Footage edited for product demonstration films

The final part of each project is to edit the footage into short demonstration videos each with caption overlays, callouts and product and company branding. They are then uploaded to the Baker Perkins website for use by their clients around the globe.

View several of the Baker Perkins demonstration videos below and other demonstration videos on our dedicated video and photography website at Catalyst Video Services

Real-time factory walk-through using stabilisation

The Covid-19 pandemic meant that potential new customers could no longer visit the facility due to world-wide travel restrictions. The client wanted the walk-through to be filmed in one smooth shot from the office entrance to the far end of their vast factory taking in all office departments, factory locations, machinery and current engineering projects in order to demonstrate the scale of the facility and show how all their departments are connected and on a single site. By careful preparation and rehearsal the filming was achieved in one day (with a return the following day to film staff absent the previous day). The footage was then edited down into a 45 minute video by speed-ramping the corridor sections and any repeated walk-through sections.

View other demonstration videos on our dedicated video and photography website at Catalyst Video Services