Website design and construction
Catalyst design and build different types of website to suit your company’s requirement:
- Content Management System (CMS) websites
- E-commerce websites
- Responsive websites
- Bespoke websites
- Brochure websites.
|Read more about Catalyst’s web design and construction service.|
Search engine optimisation (SEO)
A vital component in ensuring the success of your website is SEO. Expert search engine optimisation helps enormously with Google ranking (Google is the search engine that is most popularly used worldwide).
Read more about Catalyst’s SEO service.
Catalyst offer two options for managing the content of your website:
- Website maintenance by Catalyst
- Custom built content management system (CMS) website.
|Read more about Catalyst’s website maintenance service.|
Corporate ID Services: Branding, logo design, corporate guidelines
Your corporate identity is working for your business at all times — every time it is seen, everywhere it is seen. It’s important that the perception is right. We work with clients from initial branding exercises, to help decide on a company name and positioning, through to fine tweaking an existing logo for a more up to date image.
Professional design makes your budget work harder by maintaining consistency across the whole range of marketing collateral that’s produced — thus ensuring that the quality of your image doesn’t waver. We produce corporate identity guidelines from a simple A4 sheet to detailed booklets to ensure consistency of use throughout your company’s offices.
Design Services: Brochure design, direct mail, advertising, exhibitions
In addition to its company website, most businesses will further employ a mixture of methods to reach their target markets in the forms of advertising, brochures, newsletters, exhibitions etc.
Catalyst has many years of experience in creating effective, relevant design – along with an amassed knowledge of production methods of advertising, marketing and promotional materials. Good, consistent design practices will ensure that your business stays ahead of your competitors.
Video production service from Catalyst
Catalyst Design Partnership now offer a complete video production service. Filming, editing, copywriting and voice-over are all produced in-house to create affordable information videos for products and services that can easily be embedded into a company’s website and social media sites.
Catalyst Video Services produce videos to suit your company’s requirement:
|Read more about Catalyst’s website video production services.|
Read our blog post: Six good reasons to add video to your website
Illustration Services: Editorial, icons, diagrams and information graphics
If you commission illustrations you’ll be interested to know that one of our special features is that we produce a large amount of illustration in-house — from graphs and line drawings to full colour imagery. This saves time and money in not having to search for, commission and brief a separate illustrator, and we can quickly and easily change any aspect of the illustration as we go along.
Examples of Catalyst’s illustration skills are:
Automated home diagram for SMC Systems Integration Ltd
Icon illustrations for Dettol
Digital Media Services: E-mail newsletters,
banner ads, e-brochures
Most businesses will employ a mixture of methods to reach their markets. The chosen methods will depend on the product/service on offer and the target market. So it’s obviously good sense to ask a few ‘what, whys and hows’ in relation to your aims, target audience, budget and timescales before deciding on the best route.
E-mail is still by far the most popular way of communication on the Internet and e-mail newsletters are a great way to contact potential and existing clients with news, latest projects and special offers. Catalyst can create a stylish, well-coded newsletter template in keeping with your company brand, then create a regular newsletter using your photos and text supplied – which we can copy-edit if required. You can then either upload and manage your own e-mail list of contacts via our secure password-protected system or we can do this for you.
• Manage lists and subscribers – We take all the pain out of list management by handling the messy stuff like bounces and unsubscribes automatically. Whether you’ve got a small list, or need to get your hands dirty with segmenting, personalisation and autoresponders we’ve got it covered.
• Reporting and analytics – We supply great looking reports that let you measure the effectiveness of every campaign you send. Go beyond ‘opens’ and ‘link clicks’ and measure your campaign related sales, conversions and ROI with our Google Analytics integration. We even show you what e-mail clients (e.g. Outlook Express, Entourage etc.) your subscribers are using.
Placing a banner ad on a relevant site which links back to your website is often an effective way of highlighting your URL and attracting interested visitors to your site. Banners ads can be purely a brand awareness exercise or be part of a pay-per-click advertising campaign.
E-brochures are a conversion of traditional media elements into optimised PDF documents, that display full screen containing interactive ‘index’ menus for navigation and interaction. Video, slideshows, MP3 audio and Flash can be embedded into the final PDF document.