Design and production for print, corporate id, new media and illustration
Design for Print FLY Racing
Successful double-page advertisement for FLY Racing to promote sales of their latest motocross clothing. The FLY brand is synonymous with motocross racing and the ad required an edgy no-nonsense appeal.
Catalyst chose to focus on the high quality manufacture of the clothing to differentiate the ads from the much used imagery of muddy motorbikes.